The Team

Digital Strategy and Advertising

Brett Gerstein
President, Fliptide

Brett is an experienced digital marketer who helps organizations acquire and retain supporters. Through his marketing strategies he helps nonprofits organically create buzz around an issue and amplify it through digital advertising and analysis. He has worked with top NGOs including American Diabetes Association, AmeriCares, Special Olympics International, The League of Women Voters and many others. He has presented at the Ford Foundation, the Direct Marketing Association of Washington and Salsa Labs. He lives in the Petworth neighborhood of Washington, DC with his wife and daughter.

Areas of focus include:

  • Online Strategy
  • Google Adwords
  • Facebook Advertising
  • YouTube Advertising
  • Google Analytics
  • Social Media
  • Content Management Systems
  • Blog and Content Writing
  • Email Campaigns

Video Production

Enrique HuaiquilEnrique Huaiquil

Enrique possesses over 12 years of experience helping organizations and individuals tell their stories through video and photography. Through animation and graphics he is able to break down complex issues so they are easily understood.

He has worked with Bill Gates, Dr. Jill Biden, and former House Leader Nancy Pelosi as well as Telemundo Washington and Al-Jazeera English and countless NGOs.

He is a wizard at all aspects of video production including:

  • Directing
  • Video Editing
  • Audio
  • Lighting
  • Motion Graphics
  • Webcasting
  • Photography

Graphic Design

Leslie Fredericks
Leslie is a marketing and design professional with more than 12 years experience. Her repertoire contains a diverse skill set that includes graphic design, layout and typography, HTML/CSS, UX/UI, brand development, copywriting, email marketing, search engine advertising, social media strategy, and more. Leslie has worked with high-impact companies including Go Daddy, Bridgestone Tire, and the USA Today Network. She has also worked with independently-owned organizations within the publishing, pharmaceutical engineering, and nonprofit sectors.